Bob Lutz
“As usual, Peter’s many pointed criticisms and scathing rants are merciless, and mostly on target. But his take-no-prisoners style is borne of emotion. His passion for the automobile and the automotive industry makes the story read less like corporate analysis and more like a gut-wrenching love story. I will be especially interested to read the sequel!”
—Bob Lutz
Vice Chairman, Global Product Development
General Motors Corporation
Vice Chairman, Global Product Development
General Motors Corporation

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